What is Kaleidoscope?

Kaleidoscope is a catalogue and online-based retailer specialising in women's fashion and accessories but also stocking home wear and electrical goods.

Kaleidoscope is owned by Freemans Grattan Holdings, in turn, owned by Otto GmbH – one of the largest retailers in the world, with over 50,000 employees at 123 companies across more than 20 countries.

Freemans Grattan Holdings largely operates in the UK through brands including Freemans, Grattan, Kaleidoscope, Oli, Look Again, Bon Prix and Witt.

Choosing your favourites from our key fashion looks for the season is easy with Kaleidoscope's website, with unique details that make all the clothes, shoes and accessories different from anything you'll find on the high street.

The Kaleidoscope catalogue offers a vast range of fashion items and accessories, packed with everything for a fashionable wardrobe and home, Kaleidoscope's easy to navigate online store is designed to make shopping easy, with brand new styles arriving every week!

Kaleidoscope's entire collection is priced to compete with the high street. Offering exclusive new brands and old favourites, there is a wide range of items for all occasions.

Kaleidoscope's target audience wants specially selected ranges available at the click of the mouse. They offer huge discounts on fashion ranges, footwear, home and electrical items.

You can easily shop and find the best discount on Kaleidoscope's accessible sites, which enables customers to find the perfect products. To find what you're looking for, you can use the filters to narrow down your search.

This includes product category, price, size and more, which will all help you find the perfect outfit that is affordable, suitable and fits perfectly.

How Does Kaleidoscope's Credit Account Work?

Kaleidoscope offer a Flexiway account to customers which gives them complete flexibility in terms of payment as well as providing access to unlimited discounts.

It is easy to open a credit account with Kaleidoscope. All you need to do is add an item to your cart and checkout. You can select 'new to us' and opt to open a Flexiway account.

You will then be asked several eligibility questions to determine that you are a UK resident over the age of 18 and have a good enough credit rating to make regular repayments on time.

If you do miss any payments or choose the minimum payment options, then you will be subject to interest charges.

With a Flexiway account, you can try products before you buy them within 14 days. Therefore, you do not have to pay anything for items you wish to return, which will save waiting on a refund.

You can also choose the way you pay and how much, as you can spread out the cost or pay in full.

You will also gain access to exclusive offers, such as the current deal which offers new Flexiway account holders 25% off the first order, with the extra advantage of paying nothing for five weeks.

Opening a Kaleidoscope account will also allow for better control over your purchases. From your account, you can track any orders, arrange returns and make payments at any time via the website or app.

What Products Do Kaleidoscope Offer in Its Catalogue?

Kaleidoscope stock a wide range of products for women of all shapes and sizes, as well as a selection of homeware and beauty products from a variety of reputable brands.

To help customers find what they are looking for, Kaleidoscope has numerous categories for all its products, including:


In this section you will find everything from sparkly lights to seasonal wreaths, shop contemporary and traditional Christmas decorations.

Get your home ready for the festivities, including tree decorations, stockings, Christmas trees, festive decorations, candles and diffusers, advent calendars and gift wrap and Christmas cards.


Kaleidoscope offer an extensive range of women's clothing from blazers and tailored jackets to swimwear and beachwear. They also stock a wide range of high street brands including Monsoon, Wallis and Phase Eight. You can also purchase accessories, including bags, hats, jewellery and more.


The lingerie section available at Kaleidoscope caters for a wide range of sizes, with bra cup sizes starting from AA up to K. They also supply a selection of different knicker styles including bikini, Brazilian, control briefs, shorts and thongs.

In the lingerie section, you will also find plenty of shapewear, lingerie accessories, nightwear, tights and sockets and more.


If you are looking for the perfect shoes, Kaleidoscope is the ideal choice as they stock everything from trainers and boots to sandals and heels which are suitable for any occasion.

You will find a wide range of high-quality footwear brands such as Sketchers, Nike, Dune London, Adidas Originals and more.

Home and Garden

If home décor is more your thing, then why not take a browse at the Kaleidoscope website where you will find everything you need to transform your home.

This includes bedding, garden furnishings, home accessories, home textiles, furniture, kitchen and dining, bathroom essentials and electricals.


At Kaleidoscope, you can find all your beauty essentials, including bath and body products, perfume, makeup, hair care, nail care, skincare and more.

You will also discover health and wellbeing items such as masks and fitness products, as well as plenty of gift sets for upcoming birthdays or Christmas.

What Kaleidoscope Catalogue Deals Are Available?

Currently, on the Kaleidoscope 'Sale' section, they are offering up to 40% off fashion, footwear and homeware. There are also various sale items for fashion, home and garden, footwear and occasion wear products.

You may also receive additional discounts when you download the Kaleidoscope app, which you can find on the Apple, Android and Google Play store.

Kaleidoscope UK also offers 25% off purchases if you open a Flexiway account. To redeem the discount, you must input the code VGRP at checkout. When you do this, the amount should be deducted from the normal price before you purchase the times.

You may also discover regular free standard delivery offer codes which will knock off £3.99 from your order. You should also look out for next day delivery promo codes which will enable you to get your item quickly without the extra delivery charges.

In the past, Kaleidoscope have also provided customers with a free gift promotion with certain purchases. They usually offer this numerous times throughout the year to drive sales.

If a specific complimentary gift is unavailable for your purchase, then Kaleidoscope reserve the right to replace the gift with an equal value to the original item.

Benefits of Shopping at Kaleidoscope

Kaleidoscope provides its customers with a range of benefits, including the company's buy now pay later options which enables them to purchase an item without having to pay straight away.

This means you try before you buy in the privacy of your own home, forget battling with high street changing rooms. Just return what you don't want and pay nothing until your statement arrives.

Kaleidoscope's Flexiway account also offers complete autonomy, as it allows account holders to choose when and how much they pay as well as providing them control with order tracking and payments.

Opening an account with Kaleidoscope will also provide you with an extensive ranger of discounts including 25% off your first order.

This, along with other deals, will help you save a significant amount of money when purchasing something for yourself or as a gift for family or friends.

Disadvantages of Shopping at Kaleidoscope

There are some disadvantages you need to consider when shopping at Kaleidoscope, especially if you plan to open a Flexiway account. This is because you will be subject to a credit check; therefore, anyone with bad credit may not be accepted for an application.

While this will not affect your credit rating, Kaleidoscope will contact credit check agencies to review any other financial agreements you have, such as a mobile phone contract, credit cards and any additional bills.

Opening a Kaleidoscope could also lead to debt, especially if you fail to make repayments on multiple occasions. In this instance, Kaleidoscope may shut your account down and will expect to be repaid within a specific amount of time.

You should also be aware that Kaleidoscope has the right to alter the interest rate if necessary. Therefore, if you have missed any payment or are just paying the minimum amount, then this will increase the overall cost.

What Payment Methods Do Kaleidoscope Accept?

If purchasing products from Kaleidoscope as a guest, then you can pay with a credit or debit card only. On the other hand, those with an account, have the advantage of various payment methods, including:


The majority of Kaleidoscope personal account holders make payments online via the app or website in the 'My Account' section. When depositing money into your account, all you need to do is choose which card you want to use and input the right amount.


Another popular payment method is via Quickserv, the fully-automated push-button service which enables you to make payments over the phone.

Direct Debit

To avoid missing payments, you may want to consider setting up a direct debit. All you need to do is login to your account and click the Direct Debit option where you can input your account number and sort code while specifying an amount to pay each month.

Internet Banking

You can also make payments via your online banking or app. All you need is Kaleidoscope's account details, and you can send over an amount along with your account number as the reference.

Bank Giro

Kaleidoscope also send out bank giro slips with each statement. You can deposit these slips in your nearest branch.


If you would prefer to pay by cheque, then all you need to do is make it payable to Kaleidoscope and input the amount you wish to pay and deposit into your bank. You can also pay it in at the Post Office. However, you must make the cheque payable to Post Office Counters Ltd when doing this.

Can I Open an Kaleidoscope Account with Bad Credit?

When applying for a Flexiway account with Kaleidoscope, you will be asked multiple questions to determine eligibility. While this will not affect your credit rating, those with bad credit may be declined.

This may be due to missed payments in the past, or you may not have any credit history to showcase your ability to make payments on time.

How Does Kaleidoscope's Delivery and Return Policies Work?

Kaleidoscope offers its customers a wide of delivery methods, including standard delivery which adds £3.99 extra onto an order. If you choose this option, you should expect your parcel to arrive anywhere from two to four days except when ordering on bank holidays.

This delivery method operates seven days a week from 8 am to 8 pm on Monday to Saturday, and 10 am to 5 pm on a Sunday.

If you need a package quickly, you may want to opt for next day delivery which is priced at £5.99. This option will enable your parcel to be delivered the next day as long as the order is placed before 11 pm.

They also offer stated day delivery, which allows customers to choose a specific date and time. Both these services are offered Monday to Sunday, although they are not available in Northern Ireland or any non-mainland areas across the UK.

Kaleidoscope also offer an Annual Delivery Pass, which provides 12-months free of standard delivery, with next day and stated day delivery available on some items. The pass typically covers home delivery, Hermes ParcelShop deliveries and courier drop-offs.

However, this service has been suspended due to COVID-19 complications, and there has been no announcement regarding it being offered again anytime soon.

Delivery charges may increase depending on the product, for instance, larger products which require more than one person for delivery or those that need a consigned service may cost up to £25.

If you unsatisfied with a product or it is unsuitable, then Kaleidoscope offer a quick and easy returns process. All you need to do is fill in a returns form stating the reason for the return and put it inside your parcel.

You will also need to print off a returns label, or you can have someone print it off for you when you drop off your package at your nearby Hermes ParcelShop store. It is also possible to arrange for a collection if you cannot get to a shop or there is not one nearby.


Kaleidoscope is a reputable and well-known retailer which is loved by women across the UK.

If you would like to benefit from the flexible payments, regular discounts and more available at Kaleidoscope, you may want to consider applying for a personal account. However, make sure you read all the terms and conditions before you make a decision.

You can also utilise this article to make the right decision, as it has touched on the different products they offer, how a person account works, the delivery and returns processes and more.

We hope this review will prove useful and will enable you to make an informed decision about the Kaleidoscope shopping experience.


Q: How much do I need to spend to benefit from a no interest on a Kaleidoscope credit account?

A: There are no limits. Pay the full amount by the due date, and you won't incur interest, pay the minimum or any amount in between. It's your choice.

Q: Do I need to have good credit to qualify for Kaleidoscope's personal credit account?

A: Not always, however, it can be difficult if your credit rating is poor. But there are ways around this. You can open a bed credit catalogue account and start re-building your credit rating at the same time.

Q: How can I open a Kaleidoscope account?

A: To open a Kaleidoscope personal account, all you need to do is place an order, and at checkout, you can choose to open a Flexiway account. You will then be asked several questions to prove you are eligible, and if successful, your account will be opened straight away.

Q: Can I pay weekly with Kaleidoscope?

A: Yes, you can open a personal account and spread the repayments to suit your budget.

Q: Can I return an item to Kaleidoscope for free?

A: Yes, all you need to do is take your parcel to a nearby Hermes ParcelShop or schedule a collection from your preferred address.


  1. https://www.kaleidoscope.co.uk/home-garden/_/N-1l?realestate=topnav&incentive=home%20%26%20garden
  2. https://www.kaleidoscope.co.uk/footwear/_/N-1j?realestate=topnav&incentive=footwear
  3. https://www.kaleidoscope.co.uk/web/main/flexiway-credit-account.asp